Tuesday, 29 November 2011
1) Keep It Simple - Also known as the Kiss principle! - This is with reference to labelling. I have always had big laminated labels showing the item description, price and Mosaic Tree logo. However, as I've added more choice of items over the past year, I've had to make more labels - and it ended up looking more like a sea of labels with the odd item dotted in between!
The soloution - take some labels out (you can always tell the customer the price - plus sometimes they may like to look at the item, try it on and fall in love with it before knowing the cost!). Put some labels flat - all of mine were vertical until then. Make smaller labels - I'll be doing this for 2012.
2) Diversify - Until this season, I had been creating mainly baby hats, necklaces, brooches and phone covers. I did what I do very well but it does only appeal to a limited number of people. Another stall holder suggested that I do hairbands earwarmers. I took her advice and they have been an instant hit. I've also started doing bigger spiral brooches with wooden beads in centre - in vogue at moment, look great on shawls, coats, bags etc - and the great price of £8 each (excl p&p). These and the wooden beaded strap watches have both gone down well.
3) Manage your overheads - As we all know, some craft fairs work well for you, others less so. I go to craft fairs where the cost of a stall is low - c£5 - £10. This means that, no matter how much I sell on the day, I'm unlikely to be out of pocket - an important consideration in these lean times.
Please feel free to share your own craft fair tips.
Saturday, 26 November 2011
Tuesday, 8 November 2011
Witness these pics.....and enjoy the new head band/ear warmer creations (none yet listed so get in touch via www.facebook.com/MosaicTree to commission - £14 each (incl p&p)).
Monday, 24 October 2011
Saturday, 22 October 2011
Four years ago the children were starting to get more offhand and didn't need me as much any more so I decided I needed a hobby. I bought a few card making bits and made a few cards . The original plan was that I would make them just to give out to family and friends. My husband Paul decided that he would like a go to and in just a few evenings we had made loads. Paul suggested trying to sell them and the rest is history.
In our shop are a selection of cards, gifts and some Doreen's Dreams card which are photograph cards that we use to help raise funds for cancer charities.
We use a range of different techniques on our cards. Most of our cards are tailor made to our customers requirements. Most of our cards are unique and we offer a variety of styles.
3. You make cards for people with a visual impairment.
b) and how you reach your target audience....
David helps us to promote our cards and contacts us if he gets orders from the various clubs etc that he is in. We have return customers who have purchased from us before.
4. What inspires you when coming up for new designs for your cards?
Inspiration comes from all sorts of places, I love looking at card making magazines, online blogs etc . And buying new craft stash to play with always inspires me.
5. What's on the horizon for Sunrise Cards?
We are coming up with new ideas all the time and have started to produce some gift ideas as well.
I would like to be able to spend more time on Sunrisecards in 2012 and we would like to attend more craft fairs etc to help promote our wares.
There is so much I would like to do and so many ideas that I have but lack of time does hold us back.
I would like to see more customers purchasing from us in 2012 and coming back regularly and using our special occasion reminder service that we offer.
A few years ago we had a letter printed in a card making magazine about our tactile cards and recently we have had letters printed in Papercraft Inspirations and Papercraft Essentials about our charity cards Doreen's Dreams which is very close to my heart.
7. Where can customers find Sunrise Cards? Sunrisecards can be found on Folksy, Misi, Etsy, our own website, Twitter, facebook and our blog.
Folksy - http://www.folksy.com/shops/sunrisecards
Facebook - http://www.facebook.com/sunrise.cards
Doreen's Dreams - http://www.facebook.com/pages/Doreens-Dreams/115901481836290
blog - http://sunrisecards.blogspot.com
Twitter - http://twitter.com/#!/sunrisecards
Email - email@example.com
website - www.sunrisecards.co.uk
Sunday, 16 October 2011
Redhouse gifts in Totnes, Devon, is a shop which you can't help but be inspired by. Maggie Cornhill, the shop owner, is on a mission to support what's 'uniquely British'. And this is what she does incredibly well through her choice of carefully selected locally produced goodies and gifts to give her customers a very enjoyable shopping experience (including cable twist and stripey mobile, blackberry and iPod covers by MosaicTree).
Read on to meet Maggie Cornhill and find out more about redhouse gifts. There's some excellent advice for all you crafters out there wishing to build a relationship with shop owners who may make you their supplier of choice.
Maggie Cornhill, owner of redhouse gifts shop
image - front view of redhouse gifts shop
image - redhouse gifts shop window
image courtesy of www.totnesinformation.co.uk - visit this site to download the Totnes guide.
image - Totnes High Street (courtesy of devonguide.com)
image courtesy of Maria Bell
Image - light pink/light green stripe iPod cover with green button detail by Mosaic Tree, available at redhouse gifts.
image - close up of vintage button on stripey Mosaic Tree cover available at redhouse gifts.
To contact Maggie at redhouse gifts:
To find out more about shopping in Totnes, click here.
Tuesday, 4 October 2011
Sunday, 2 October 2011
To see more about Perfect Patchwork's lovely creations, visit the website.
Wednesday, 21 September 2011
This dark blue mobile phone cover with a deep pink heart detail was chosen and swapped for some lovely jewellery items from MarthaMooBeads. Both of us were delighted so here's to many more!
Sunday, 11 September 2011
There will be locally grown and harvested autumn fruits and vegetables, Somerset apple juice and honey. Beautiful handmade crafts and cards for all occasions will be available. Refreshments and bacon rolls will be served all morning.
Everyone is welcome to this celebration of the produce and skills of this area. The Market is held in Wookey Church Hall from 9.30am -12noon. Mosaic Tree will have a stall there and Annie and Maggie will be delighted to see you. Perfect for a bit of pre Chirstmas shopping!
Friday, 2 September 2011
Mosaic Tree's range of baby hats are for new born up to 6 months. However, Annie at Mosaic Tree recently made an exception for a baby who's been modelling Mosaic Tree hats since she was born and, in fact, sported the prototype for all that are now stocked in the online shop.
This wee lass has worn and worn the hats until she's out grown them. She recently celebrated her first birthday and Annie knew that her mother would be delighted if Mosaic Tree could produce something a bit bigger.
Of course, we were more than happy to oblige (Mosaic Tree waves fairygodmother's wand on cue!) and here's what we created.....something that is such a limited edition that its not even in the shop!
We also wanted to make sure that this hat lasts for as long as possible so we introduced the 'double roll' turn up which means that mum can simply unpick the stitches securing the roll and - voila - baby's hat has magically grown by several centimetres, making both mum and baby very happy indeed!
Tuesday, 23 August 2011
Do you ever have unexpected visitors who drop by and present you with a gift? You stand there in blind panic, desperately trying to think of something that you could give them? No, there's definiteily nothing suitable in the bag full of bric-a-brac under the stairs destined for the recycling shop. Any unopened pots of homemade jam? Nope, they were finished long ago. Running out of ideas? Well, never fear, buy one of these to pop in your top drawer so that it will there should any emergency arise?
Every spiral brooch is unique. Handknitted, edged in a contrasting colour and finished off with a button in the middle. Metal pin secured to the back.
Got a particular colour combination in mind? Please get in touch as I'd like to help!
Saturday, 13 August 2011
I have several male relatives to buy for this Christmas. I thought I'd try something different this year - swapping Mosaic Tree items with other crafters' products for Christmas gifts! I'm looking for items £5-£15 and will happily swap my same price items (more than one to bring it up to the equivalent value if need be). Each person would pay for their own p&p.
Check out the photo albums at www.facebook.com/MosaicTree to get an idea of what I create - and prices (and a selection of Mosaic Tree products) are at www.folksy.com/shops/MosaicTree.
Please message me on facebook (www.facebook.com/MosaicTree) if you're interested and have some ideas for swaps (don't worry if all the possible swaps don't work out - I've got to bear in mind the personal tastes of the gift recipients). I'll keep folks posted of any swaps via Mosaic Tree blog.